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Welcome to Market Research World
Written by DJS Research Ltd   
Market Research World (MRW) previously Market Research Portal (MRP) offers a host of online resources and research related articles relevant to market research buyers, researchers, newcomers to the industry, students and individuals with an interest in the market research industry.
 
The site has been developed and managed by a leading UK market research agency: DJS Research Ltd - owners of VoicED (education market research) and Localise (population profiling at a local level). However, the website is owned and operated by Research Portals Ltd. The site is run on a not for profit basis, investing earned revenue to improve this resource for all users. We now have over 900 different users visiting the site daily, making this one of the largest Market Research Resource Portal sites on the web. Visitors mainly come from the UK or the United States of America. Other visitor traffic comes from various countries including: Ireland, India, South Africa, Germany, Singapore, Hong Kong, China, Spain, Greece, Italy, Canada, Australia, The Netherlands and New Zealand.
 
Market Research World now has a presence on LinkedIn. The group can be found here . If you want to talk with industry leaders and professionals from across the spectrum of market research agencies, join now and get involved in the discussion!
 
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Market Research News
 
Verve add iBeacon micro location technology to their market-leading Community Panel App
Written by Verve   

Apple’s iBeacon technology has been incorporated into the Verve Community Panel members App.

Read more...
 
Sherpa Kids appoints Tala PR for UK and Middle East expansion campaign
Written by Tala PR   
Global franchisor Sherpa Kids, which runs before and after school clubs and holiday activities for primary school-aged children, has appointed Tala PR to help it expand across the UK and in the Middle East.
Read more...
 
Insight specialist tells marketers to research the consumer to ensure brand design success
Written by Bonamy Finch   

As Bacardi rum celebrates its 153rd anniversary by rolling out the first update to its branding in more than a decade, customer insight agency Bonamy Finch  says that brands could be doing more to ensure their corporate identity and brand designs stand a greater chance of market acceptance.

Read more...
 
Apple reaches highest ever sales share in urban China while Android regains number one spot in US
Written by Kantar Worldpanel ComTech   

The latest smartphone sales data from Kantar Worldpanel ComTech, for the three months ending in January 2015, show that Apple’s iOS reached its highest ever share in urban China with one in every four smartphones sold being an iPhone.

Read more...
 
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