Nadim Sadek joins RI as Worldwide Commercial and Strategy Director
London. Research International announced today the appointment of Nadim Sadek as its Worldwide Commercial and Strategy Director, joining its Worldwide Management Board from mid-February.
Nadim will be joining Research International from Millward Brown, where he has been head of Sadek Wynberg Millward Brown and Global Leader of their qualitative research network.
“I am personally enormously excited about persuading Nadim to join us at RI,” said Worldwide CEO Mark Cranmer. “He has an infectious enthusiasm for the power of original research and the possibilities we have ahead of us.”
Nadim Sadek has over twenty years’ experience as a researcher, was educated around the world and has worked on five continents. He founded Sadek Wynberg Research, which became the UK’s largest qualitative agency before its 2003 sale to WPP. The richness and diversity of his experience makes him an ideal fit for RI, which has a proud heritage of innovation, intelligent problem solving and global delivery to blue-chip clients.
Nadim’s role at Research International will be a worldwide, board-level leadership role. As one of the most experienced and passionate qualitative researchers in the business, he will naturally have the responsibility of leading RI’s qualitative discipline. He will also be accelerating the development of the Research International offer as a whole, giving it enhanced strategic and commercial focus going forward.