Ugam Solutions to launch UK Operations
Plans multi-lingual online and CATI centre in London
Mumbai based Research and Analytics leader, Ugam Solutions, today announced plans to launch a new international multi-lingual project management and data collection service from its proposed centre in London. A specialist team, consisting of experts from the UK market research industry, will provide project management and delivery on international CATI, on-line, and mixed-mode studies. The new London based operations centre, scheduled to open in mid August, will focus on conducting the most challenging multi-country B2B and medical research while also serving as a Centre of Excellence for training and managing data collection teams in India and elsewhere.
“We wanted to provide our clients with a full menu of research services, and multi-lingual data collection was a missing element. We see this as an expansion of our existing data collection services which today include cost effective English telephone interviewing as well as online programming and hosting. Our new multi-lingual offering, including the demonstrated expertise to manage international projects, not only completes the picture, but dramatically enhances our domain expertise,” said co-founder & CEO, Sunil Mirani.
Ugam will take advantage of its existing survey programming and data delivery capabilities in Mumbai to deliver cost effective and high value services on International research studies. A single point of contact for clients will co-ordinate services within Ugam to deliver on challenging multi lingual projects in the IT, Medical and general B2B sectors contacting traditionally hard to reach respondent types.
“We continue to see strong demand for centralized, multi-lingual data collection services and there is no better place than London to find native speakers from every point on the globe and the experienced marketing research pros to manage them”, said Executive Vice President, Gregg Peterson
Ugam will continue to conduct English language B2B and consumer work from their 150 seat CATI centre in Mumbai. The two CATI centres will run on a single platform with a consistent set of software, training and process standards, ensuring high quality output at the most cost effective rates.
About Ugam Solutions
Ugam Solutions is a leading provider of Research and Analytics services, focused on serving the marketing information needs of global enterprises. With over 800 employees in Mumbai, London, San Francisco and Chicago, Ugam offers a comprehensive range of Data Collection, Data Management, Analytics and IT services to the Market Research Industry, including Multi-country and Domestic Project Management, Survey Programming, International Online and Telephone data collection, Data Cleaning & Tabulation, Advanced Analytics, Open ended coding, Charting and Report Writing, and Panel Support Services. Ugam Solutions is online at www.ugamsolutions.com