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Synovate appoints new Managing Director for Gulf PDF Print E-mail
Written by Synovate   
16 Jun 2007

17 June 2007 - DUBAI — Global market research company Synovate today announced the appointment of Andreas Zachariou as Managing Director of Synovate Gulf, with responsibility for the company's business in UAE, Iran, Kuwait, Qatar, Bahrain and Oman.

In addition, Zachariou will serve as Acting Managing Director for Saudi Arabia. He replaces Andreas Gregoriou, who has accepted a senior position on the client side.

Zachariou will continue to be based in Dubai, where he has served in a variety of managerial roles since November 2004. Previously, he had been General Manager of Synovate Greece for five years, and had also worked at Synovate's operation in Saudi Arabia.

Nicos Rossides, Synovate's CEO for Central/Eastern Europe and the Middle East, says Zachariou brings a broad research background and deep knowledge of the Gulf markets to his new role. Andreas has considerable expertise in applying Synovate's leading edge solutions to a variety of client needs, and he will lead the introduction of new research offerings in this key market space."

Rossides also thanked Gregoriou for his contributions to the company's business in the Middle East. "Under his leadership, we have consolidated Synovate's leading position in Saudi Arabia and have expanded our business in UAE and the rest of the Gulf. We look forward to continuing to work together with Andreas in his new role.

Contact for this press release:
John Surrey
Director - Marketing & Communications 
Alpha Business Centre, 6th Floor
27 Pindarou Street
Nicosia 1060, Cyprus
Tel: +357 22 366 233 or +357 99 5555 87
About Synovate
Synovate, the market research arm of Aegis Group plc, generates consumer insights that drive competitive marketing solutions. The network provides clients with cohesive global support and a comprehensive suite of research solutions. Synovate employs over 5,700 staff in 118 cities across 52 countries.

For more information on Synovate visit

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