November 10th 2008 - London
GfK, a leading provider of global market information and insight, today announced the appointment of Bill Noah as Global CIO for its Custom Research business.
In his new role Bill is responsible for overall Information Technology and Software, including software strategy for Operations.
Previous to this position, Bill was Director of Group IT at TNS and brings with him 13 years of experience in software development and infrastructure, including streamlining interactive platforms for market research Operations.
Commenting on Bill’s appointment, Phyllis Macfarlane, Managing Director of GfK NOP, the UK arm of GfK, said, "With the number of multi-country projects we undertake every year, our global IT network is vital to support efficient sharing of information and hassle-free merger of numerous different data streams, as well as to maintain our consistently high quality of data collection and processing. With Bill’s huge knowledge and experience in global market research networks, he is ideally positioned to drive our continued investment in aligning IT and operations.”
Bill added, "The ongoing economic pressure means that there is more importance than ever being placed aligning IT to corporate direction and growth areas, as well as on operating as productively, efficiently and effectively as possible. I’m very excited to be heading up IT at GfK Custom Research and will be focusing on adding the most value to the business.”
Bill is based in GfK NOP’s London headquarters at Blackfriars Bridge and will be working across Europe, North America, Latin America and Asia Pacific.