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QSR International To Compete Globally PDF Print E-mail
Written by QSR International   
01 Oct 2009
After Scooping Dell Small Business Excellence Award In Australia

Australian qualitative data analysis software developer QSR International was today named the winner of the Second Annual Dell Small Business Excellence Award in Australia.

QSR will now represent Australia in the 2009 Global Dell Small Business Excellence Award and compete against national winners from 13 other countries across Europe, North America and Asia.

QSR International develops its qualitative data analysis software NVivo end-to-end in Australia and exports it to more than 150 countries, maintaining a 49% global market share.

It counts some of the world's most respected research organizations as clients, including Yale University, the Children's Hospital Boston, and the Chronic Poverty Research Centre.

Deborah Harrigan, Dell’s general manager, Small to Medium Business division for Australia and New Zealand, said the company was awarded first prize in recognition of its ability to use technology to better serve its customers.

“QSR represents outstanding achievement in small business innovation and is a true example of how a small business can become a global leader through innovative use of technology," she said.

"QSR has been able to build on the success of its software year after year to become the world’s biggest operator in its field, a great feat for a small business. This company is an excellent example of how Australian small businesses can lead the world in innovation."

QSR International CEO John Owen said the company was thrilled to have been recognized by Dell, the Small Enterprise Association of Australian and New Zealand (SEAANZ) and EXCOM Education.

The title is accompanied by $25,000 in Dell products and services, consulting time with Chairman and CEO Michael Dell, and support from other award partners.

"We're an Australian business with a big global footprint and our success has been almost entirely attributable to innovation – not only in the way we use technology in our software, but in the way it's factored into every facet of the business – from sales and marketing, to the delivery of support and training. We even use our own software to analyze our customers' feedback when designing and developing new products," he said.

QSR's NVivo software allows users to import and analyze video, audio, images and text side-by-side.  Its powerful analysis tools help users to interrogate their data - testing out theories, identifying trends and cross-examining information.

The software is used in projects addressing some of the world's most pressing issues, including poverty in Africa, defense-related projects in America, and climate adaptability in Australia.

Speaking at today's awards function, Mr. Owen told attendees that QSR's flexibility and strong focus on finding new ways to meet its clients' changing needs through technology had contributed to its success.

"We operate in a fast-paced environment and one that's been revolutionized by digital data sources in recent years. Being a small business can be an advantage – our size has certainly allowed us to be flexible and responsive and consistently set the bar in our market," he said.

"We are delighted to have been recognized for this, and to represent Australia in the Global Dell Small Business Excellence Award. It's a great achievement and also recognizes the impact that small to medium businesses can have on the world stage."

QSR International will now compete with other national winners from Brazil, Canada, China, France, Germany, India, Italy, Japan, Mexico, Spain, the United Kingdom and the United States for the 2009 Global Dell Small Business Excellence Award in the US in Fall 2009.

The global title is accompanied by US$50,000 in Dell technology, as well as services and benefits from global partners.

Information: or

22nd September 2009

Last Updated ( 01 Oct 2009 )
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