Schlesinger Associates & The Research House, a leading provider of market research data collection services is delighted to announce the appointment of Julian Groeger as Vice President, Online Communities.
Julian will be responsible for the overall management and strategic direction of the ‘Inspired Opinions’ communities powering the company’s quantitative and qualitative services.
He will drive the company’s global implementation and execution of best panel management processes, member acquisition and community engagement.
Julian will also be responsible for the development of specialty panels for distinct consumer, healthcare and B2B populations.
This will provide our clients with fast and specific access to enriched member profiles for important vertical markets.
Commenting on his appointment, Steve Schlesinger CEO said
“We are very excited to have Julian on board and to have the experience and vision he brings to the enhancement and expansion of Schlesinger’s existing capabilities. His role will place us on the forefront of community engagement via multi-media, blogs, discussion forums and other web 2.0 features through our cutting edge online panel platform.”
Julian joins Schlesinger Associates with over eight years of experience in building national and global panels, having most recently worked at Lightspeed Research as Vice President, Global Panel Operations and prior to that at Greenfield/Ciao.
Schlesinger Associates & The Research House provides qualitative and quantitative data collection solutions to the US, the UK and worldwide.
Inspired Opinions is a Schlesinger Associates Community, bringing together panels and online communities of people who are pre-verified and engaged for participation in online quantitative and qualitative research.
Schlesinger Associates has focus group facilities in Atlanta | Boston | Chicago | Chicago O'Hare | Dallas | Houston | Los Angeles | New Jersey | New York | Orlando | Philadelphia | Philadelphia Bala Cynwyd | Phoenix | San Francisco. UK facilities: in Central London | Wimbledon. (The Research House)
Steve Schlesinger, CEO
Mike Sullivan, President
For further information or interviews please contact:
Steve Schlesinger, CEO.
or Sue Maldonado, Global Marketing Director,
January 18, 2010