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Home arrow Market Research Findings arrow Industrial arrow Job Satisfaction On The Up But Employers Should Not Get Complacent
Job Satisfaction On The Up But Employers Should Not Get Complacent PDF Print E-mail
Written by ORC International   
02 Jul 2010
Infogroup (NASDAQ: IUSA), the leading provider of data driven and interactive resources for targeted sales, marketing and research solutions today announced new findings from its ORC International division that show more employees reported feeling satisfied with their jobs during the recession than in previous years.

Results from the Putting it in Perspective Study, which illustrates changes in employee opinions over time, also show employees felt more inclined to stay with their current job.

But coupled with this are indications that employees’ sense of belonging to their organisation has plummeted, and their sense of organisational pride has also taken a beating. That means employers are going to have to work hard to motivate workforces as our economic conditions improve.

The Putting it in Perspective study charts the opinions of employees in more than 350 organisations throughout the UK. Results just published from 2009 show that 73% of employees said they were satisfied with their current jobs – an increase of 2% from 2008, and 75% said they intended to stay – up 4% from 2008.

But although the majority of employees may be intending to stay put, only 49% of them report feeling a strong sense of belonging to their organisation. That figure has dropped 10% since 2008. Organisational pride has decreased too, with only 68% of employees report feeling proud to work for their organizations, compared to 70% in 2008.

Connected to this, the Putting it in Perspective study also showed employees feeling less able to contribute their views before changes are made, and also less confident about speaking up to challenge the way things are done – only 44% of employees felt able to do this in 2009, compared to 50% in 2008.

These figures should start alarm bells ringing for employers looking to get the best from a well motivated and engaged workforce over the coming months.

Kate Pritchard, director of employee research at Infogroup|ORC International, says:
“Although we have seen an increase in employee satisfaction, this does not give us the whole picture in terms of employee engagement and does not necessarily imply a strong relationship with the organisation.  Increased satisfaction could be an indication that employees have lower expectations, or are showing increased tolerance of tough economic conditions.”

She adds:
“As our economy picks up, employers need to pay attention to other indicators. In particular, employees’ sense of belonging to their organisation was very low in 2009. This could be connected to the recession, with employees’ concerns about job security affecting their attachment to an organisation. Only 51% of employees said they felt secure in their jobs in 2009, compared with 59% in 2008. So while employees may intend to stay, it is difficult to build a sense of belonging if you feel your job is at risk,”

Employers may not be able immediately to improve job security, but they will need to get to grips with the diverse factors driving employees engagement within their organisation, warns Pritchard.  “If employers can understand these factors, they will be in a good position to maintain and improve employee engagement as the economy improves, and employees’ expectations start to rise again.”

About ORC International
For more information please visit

About Infogroup
For more information, call (402) 593-4500 or visit .

Statements in this announcement other than historical data and information constitute forward looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements.

The potential risks and uncertainties include, but are not limited to, recent changes in senior management, the successful integration of recent and future acquisitions, fluctuations in operating results, failure to successfully carry out our Internet strategy or to grow our Internet revenue, effects of leverage, changes in technology and increased competition.

More information about potential factors that could affect the company’s business and financial results is included in the company’s filings with the Securities and Exchange Commission.

London, UK - 16 June 2010

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