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Home arrow Marketing Research News arrow Company News And Announcements July-December 2010 arrow Research Panel Asia's South Korea Panel Exceeds The Size Of 100,000 Active Panels...
Research Panel Asia's South Korea Panel Exceeds The Size Of 100,000 Active Panels... PDF Print E-mail
Written by Research Panel Asia   
26 Oct 2010
Making its active regional panel over 700,000.
Research Panel Asia Inc,(RPA) has officially announced their South Korea Panel exceeding the size of 100,000 active, followed by their Japan and China panels.

RPA, continuing to enlarge its panel in South Korea, achieved the active panel size of 100,000, after its launch of the panel in March handled by its subsidiary, Research Panel Korea (Seoul).

Since its foundation, RPA has been putting much effort on creating high quality online panels in the top three research markets of the Asian region.

This achievement adds the third panel of more than 100,000 active respondents to their panel portfolio, making the total size of proprietary active panelists (*) to over 700,000 in the three countries out of total 1.8 million registered panelists.

This is a significant step to the company's panel strategy of being the top regional online panel supplier, and now it is the only company which can supply a reasonable size of proprietary online panels in the three countries (Japan, China and South Korea).

Same as the predecessors, its South Korea Panel is capable of providing not only consumer panels but B2B, Healthcare, and other specialty panel samples as well.

Along with the recently announced company's launch of its new L.A. office and the 24 hour operation center in Manila, the company is expecting to support more demands of global clients, and provide a hassle-free support over the time zone differences.

Research Panel Asia, lead by Shogo Nakazato, is aiming to build multiple survey panels in Asian countries taking full advantage of assets and high level know-how such as quality control, panel operation and service usability improvement accumulated through the 10 years experience of online panel supplying and media business at EC Navi group.

* Active panelist refers to panelists that actually answered a survey at least once in the past 180 days.

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Tokyo, Japan - 18 October 2010

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