IPSOS MORI STRENGTHENS RETAIL AND LEISURE TEAM
Appointment reflects continued growth acceleration
Ipsos MORI has appointed Susanne Goller as a director in its Retail and Leisure division, to reflect the continuing growth and success of the unit and add to its offering and capabilities in the New Year.
The Retail and Leisure division works for many of the UK’s leading names in retailing, offering a wide range of bespoke research methodologies across a large number of sectors such as grocery, DIY, leisure, FMCG, food service, property development, and entertainment.
Susanne was previously insight manager at Geronimo Consulting, and was responsible for the company’s biggest FMCG client, overseeing brand and category planning. Susanne was also in charge of all UK ad-hoc research.
In her new role at Ipsos MORI, Susanne will be managing a team of ten, and will draw on her experience and market knowledge to lead projects across a number of clients and sectors. She will also be tasked with continuing to drive the growing division and its client base in the New Year.
Susanne will be reporting to deputy managing director of Ipsos MORI’s Insight Division, Sharon Hodgson, who commented:
“Susanne’s considerable experience in both research and marketing consultancy enables her to interpret research information from the client’s perspective, and this added insight will be invaluable in building on our successes and driving business forward in 2006.”
“Ipsos MORI has an excellent reputation for innovative research which really taps into consumer thinking and behaviour. With the Retail and Leisure division providing research across a large number of clients and industries, there is enormous scope for growth, and I look forward to working with the team to achieve this.”