Turnover INTERVIEW-NSS increased by 17%.
In 2005, Amsterdam-based research agency INTERVIEW-NSS increased its turnover by 17% to a level exceeding 18 million Euros. EBIT grew to more then 1.9 million Euros. So for the third year in a row, INTERVIEW-NSS has seen a rise in turnover that is substantially greater than the average market growth.
The growth and profitability of Interview-NSS is comparable with that of the major international market research chains. According to Managing Director, Carlo Stokx, the success proves that, within the rapidly consolidating research industry, there is still plenty of room for an independent player such as Interview-NSS.
“In recent years, in addition to Branding & Media, the field in which the business has traditionally been successful, Interview-NSS has chosen to develop a position in the area of Contact & Channel Management. The portfolio of new research services developed in that field (which helps companies to improve their customer contact and makes them more profitable) has been a significant success factor in this.”
Interview-NSS has also seen strong growth in the area of Branding & Media research in 2005. During the year major pan-European media have exclusively chosen the European Media & Marketing Survey (EMS), which over a 10-year period has developed into the most important research tool for European media planning.
An important pillar of the success is the European Data Collection Center (EDCC). From this contact center (with native speakers in 25 different languages) Interview-NSS is able to collect data extremely efficiently on a European and also a worldwide scale, both by telephone and online. Despite the rapid emergence of online research, Interview-NSS has seen telephonic volume increase further in 2005. This was partly as a result of the introduction of mixed-mode data collection. This allows for several data collection methods to be combined in a way that maximises the response rates.
INTERVIEW-NSS is an international market research company established in Amsterdam. The company was created in the middle of 1999 following the integration of CSEM, Inter/View International and NSS Research & Consultancy. INTERVIEW-NSS is a full-service market research agency that traditionally occupies a leading position in the area of opinion research. However, it was also the first research company to shift the focus from conventional market research to the measurement and interpretation of customer relationships. INTERVIEW-NSS supports companies in the optimisation of their relationships with markets and customers through the collection, analysis, modelling and interpretation of information. For more information, click on www.interview-nss.com