Lightspeed Research (LSR), a leading provider of technology-enabled online research capabilities for market research, recently announced it has strengthened its global leadership team with the appointment of David Shanker to the newly created role of The Americas Chief Executive Officer, and the promotion of Daniel S. Fitzgerald to the global position of Chief Client and Marketing Officer.
David Shanker joins Lightspeed Research from PINCHme, a New York City based digital marketing/market research provider, where he was CEO since 2012. Previously, he served in executive management roles at Ipsos, OTX Research and Information Resources Inc. In his new role, he will lead both the Lightspeed Research and the GMI brands in the Americas region, focusing the company’s world class talent and technology to meet clients’ evolving needs. Chris Urinyi has been named COO Americas, and will be responsible for optimizing operations and driving excellence in client delivery across the Americas region.
In a second organizational change, Daniel S. Fitzgerald has been appointed Chief Client and Marketing Officer and will lead the company’s global product development, marketing, research-on-research and corporate development efforts. Dan is charged with ensuring the voice and experience of the client are central to all business activities. He will work closely with the global and regional leadership teams to execute Lightspeed Research’s strategy to fully integrate a client-first culture which focuses on delivering excellent client engagements to drive outstanding business performance. Dan served as Vice President, General Manager of GMI Americas since 2007, and led the combined GMI and LSR Americas external business following the acquisition of GMI by LSR in September 2011.
Both senior executives will report to David Day, President and Global CEO. Day commented, “David and Dan have demonstrated business success in leading high performance teams, and both bring an intense focus on achieving excellence in all aspects of client service. This new organizational structure leverages their expertise and will sharpen our focus on the evolving research needs of our diverse client base. These changes position Lightspeed Research to continue to lead the industry today, and to remain at the forefront as we take on the challenges of tomorrow.”
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