Hall & Partners recently announced it has been recognized as one of the UK’s leading business-to-business brands in the 2014 list of Business Superbrands for the second consecutive year.
The Superbrand list identifies and pays tribute to the country’s strongest B2B brands. A Superbrand is defined as a business that has established the finest reputation in its field and offers customers significant advantages over its competitors in terms of quality, reliability and distinction. The yearly process, managed by The Centre for Brand Analysis, surveys an expert Council and over 2,000 individual business professionals from across the UK, rating over 1,200 brands.
Hall & Partners Global CEO, Vanella Jackson commented: “We are thrilled to be on the Superbrands list for the second year in a row. At Hall & Partners, we are passionate about brands, and we work with our clients to create meaningful connections with their customers that really matter. We believe it’s important to live and breathe this as a brand ourselves, making this a truly special recognition.”
About Hall & Partners
Hall & Partners (www.hallandpartners.com) is a leading global research boutique, specializing in brand engagement and communications research. Their innovative Engager® framework provides a new way to measure how people engage with brands and has helped revolutionize the way the advertising industry thinks about brand engagement. Hall & Partners carry out research in over 70 countries, and have offices in Chicago, London, Los Angeles, Melbourne, New York, Seattle, Singapore and Sydney. Hall & Partners is a part of Diversified Agency Service, a division of Omnicom Group Inc.
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