Synovate Americas Chief Executive Officer Robert Philpott appointed Global Chief Operating Officer
Global market research firm Synovate announced today that Robert Philpott, CEO for Synovate Americas, has added the post of Global Chief Operating Officer to his current responsibilities.
In his expanded role as COO for Synovate worldwide, Philpott will now also oversee all of the company's business unit profitability, business systems and processes, as well as quality control.
"We're very pleased that Robert will oversee operations for Synovate globally as he continues to head up the Americas," said Adrian Chedore, Synovate's Global CEO. "His tenure and experience with the company, coupled with his decades of experience in market research, allows him to fully understand the business and help guide our direction going forward."
Philpott has been with Synovate for almost 10 years having worked with the company in various roles throughout America, Western Europe and Asia Pacific. He has been CEO for the Americas since August 2002.
Prior to his position as Americas CEO, Philpott served as Director of Synovate in the Asia Pacific region where he was responsible for managing the company's business across 11 countries. He also established the firm's presence in Malaysia, quickly growing it to a prominent position in that marketplace. Much of his research work has centered on the design and execution of large-scale multi-country projects for a variety of blue-chip clients.
"I've seen what we can achieve when our corporate vision is coupled with great teamwork," said Philpott. "In my new dual role, I look forward to continuing to help build Synovate's presence and expertise around the world."