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What is Construction Market Research? |
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Written by DJS Research Ltd
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20 Aug 2012 |
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Construction market research describes market research studies carried out within the construction sector - including but not limited to building supplies, machinery and personnel. Market research in this sector takes place throughout the chain of construction and may relate to materials suppliers in the form of national chains, independent retailers or catalogue sales; raw materials providers such as glass makers, cement producers or tool manufacturers; individual tradesmen or larger companies; trade associations and external contractors such as architects or surveyors. Such a large sector sees the full range of market research methodologies and techniques, but some of the more common include competitor analysis, new product testing, ad testing, customer and employee satisfaction studies and stakeholder consultations. DJS Research Ltd has vast experience of carrying out construction market research, having worked for and formed relationships with some of the world's largest organisations in this industry. For more information, visit the company's home page or call them on +44 (0) 1663 767857. Follow DJS Research Ltd: On Twitter :: On Facebook :: On Linkedin :: On You Tube :: On Google+
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