SandraDaniela wrote:
QUOTE:
Hi my name is Sandra,
I am very interested in knowing how marketers search for data. I am doing a research and it would be really useful if you could answer these couple of questions. What tools do you use to find statistics and percentages on specific industries? I imagine that the internet is a great tool, but how do you use it (internet) to help you find information?
Thank you for taking the time to answer my question
Cheers,
Sandra
You are absolutely correct. Internet is a great tool for marketing research. Market researcher can easily find information from search engines like Google. You can get wealth of information from Google search. Also you can use Google local listing and local search to search for specific geographical area.
Also you can use online communities, web sites and wiki sites to gather information for your research.