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What is an Atomistic Test? |
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Written by DJS Research Ltd
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27 Apr 2011 |
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What is an Atomistic Test? As answered by DJS Research
An Atomistic Test looks to gauge the reaction of a participant in a research group (perhaps a focus group or deliberative research group) to a single component or element of a concept or proposition. This differs from gauging reaction to the entire concept or proposition which would be an example of holistic testing. For further information please visit DJS Research, a full service market research agency. Alternatively, feel free to call them on +44 (0) 1663 767857 Follow DJS Research Ltd: On Twitter :: On Facebook :: On Linkedin :: On You Tube
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Last Updated ( 17 Jul 2012 )
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