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Consolidation Pushes Ahead in Sports Nutrition |
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Written by Euromonitor
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With sports nutrition poised to outgrow all other major consumer health categories through 2018, it is comes as no surprise that a growing number of consumer-focused manufacturers are gaining interest in the category. Within the last six months, Dymatize and Cytosport, two of the most established players in the category’s core and emerging mainstream consumer demographics, have been snapped up by packaged food companies, an industry with substantial overlap that could be poised to become a major force in sports nutrition. |
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Almost Half of TV Watchers Simultaneously Engage in Other Digital Activities |
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Written by TNS
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Adults around the world remain hooked on TV but the consumption habits of content-hungry viewers are changing rapidly, according to global research consultancy TNS. While our love affair with television endures, TV sets alone are no longer enough to satisfy our appetite for content, driving the growth of online media and ‘screen-stacking’ as a result. |
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Hall & Partners Open New Office in Tokyo |
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Written by Hall & Partners
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 Hall & Partners, the leading brand and communications research boutique, yesterday announced it has opened an office in Tokyo, Japan, with Buntari Martosudirjo (Tari) joining the team based there. |
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Netquest Becomes a New Member of AIM |
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Written by Netquest
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 Netquest has become a new member of AIM (Asociación de Institutos de Estudios de Mercado y Opinión), the main association of Market Research and Opinion Institutes in Chile. With this decision, the company, which is specialised in online fieldwork, aims to closen its ties and collaborate with other enterprises of the industry in the development of the Chilean market research. |
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Brazil 2014 Sticker Books Can Cost Up To €565 To Complete |
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Written by Topps Europe Ltd
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With the World Cup now at the knockout stage, thousands of children across Europe are racing to finish their Brazil 2014 sticker books. But they, and their parents, are unlikely to realise that, because of the relationship between Panini, the only manufacturer permitted to produce FIFA's official Brazil books, and football governing bodies across Europe, it can cost almost €565 to collect every sticker, according to rival sticker manufacturer, Topps Europe Ltd. |
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